Everyone’s favourite childhood candy brand White Rabbit is launching new cup versions of their White Rabbit ice cream! In conjunction with the launch, there’s an exclusive pop-up set menu with Chin Mee Chin Confectionery from 26 August to 11 September 2022, limited edition White Rabbit merchandise, and even a social media contest.
Exclusive Set Meal And White Rabbit Merchandise
Flavoured to taste exactly like White Rabbit, the ice cream ($5.50 per tub) is now available in 70g cups for easier consumption. Enjoy the ice cream with Chin Mee Chin Confectionery’s exclusive set meal ($9.50) that comes with their signature kaya toast and eggs, a drink of your choice, and a tub of White Rabbit ice cream!
For those unfamiliar with Chin Mee Chin Confectionery, it’s a cafe nestled in the East Coast serving traditional Singaporean fare like kaya toast, cream horn buns, and sugee cake. It’s a family establishment with almost a hundred years of heritage, and they’ve recently renovated it to a fresh new look! With bright colours and a charming vintage-inspired design, it’s super Insta-worthy and perfect for pictures with the White Rabbit set meal.
You can also get decked out in official White Rabbit merchandise, which will be available at the pop-up cafe! There’s everything from tote bags, umbrellas, enamel cups, and even White Rabbit plushies to bring home and spruce up your space.
Stand A Chance To Win A Staycay At Lloyd’s Inn
You heard that right! Win a White Rabbit-themed staycation at Llyod’s Inn worth $500 by participating in the social media contest to find where the White Rabbit is hiding in Singapore.
Here’s what to do:
- Follow Hao Food SG’s social media (@haofoodsg) for clues to five real-life locations.
- Take a selfie with the hidden White Rabbits in at least two of the five locations and tag @haofoodsg.
- Piece together the final location from the five clues and arrive at the secret tea party location with your selfies!
Three winners will be awarded attractive prizes! The first prize will win the staycation, and the second and third prizes get an assortment of official White Rabbit merchandise and ice cream. If you didn’t get there in time, no worries – You can still get gifts from Hao Food SG if you make it to the final location by 11 September.
1-For-1 Ice Cream Promotions
From now till 21 September, enjoy a buy-one-get-one-free launch promotion! The White Rabbit ice cream is now available exclusively at Fairprice Online and will be stocked in physical FairPrice and FairPrice Xpress supermarkets as well as the Take App from 8 September.