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Magnum Releases New Versions Of Their Classic Flavours, With Arcade-Themed Physical Event

Magnum is reimaging their iconic flavours with their newest Remix Range

This new launch is also accompanied by a pop-up arcade event open to the public and a collaboration with Mama Diam, a speakeasy restaurant. 

Remixed Classic Favourites

Magnum Remix Range Flavours

The three flavours are Almond Remix, White Chocolate & Berry Remix and Classic Remix with a twist on their fan favourites.

The Almond Remix ($4.24 for Single, $12.01 for 6) features an Almond and Vanilla swirl encased in a half-chocolate, half-vanilla crunchy chocolate shell with almonds. 

Those who enjoy a fruity flavour can try the White Chocolate & Berry Remix ($4.24 for Single, $12.01 for 3), combining a tangy berry and vanilla ice cream with a smooth dual-chocolate shell. 

The Classic Remix ($4.24 for Single, $12.01 for 3) is more indulgent with chocolate and vanilla, encased with a milk chocolate shell with crunchy cocoa pieces. 

Themed Arcade Pop-Up Event

From now till 30 April 2023, you can participate in The Magnum Classic Remix Arcade! 

You can play remixed arcade games to earn Magnum Gold Coins which you can use to redeem prizes like tech gadgets and merchandise – all from your mobile device. 

The games include Wall Cracker and Maze Runner, with prizes like a Nintendo Switch Lite, Apple AirPods, Tamagotchis and film cameras! 

To play: 

  1. Sign up for an account at magnumremixarcade.com (best viewed on mobile)
  2. Attain chances to play through daily logins, friend referrals or with every purchase of Magnum ice creams
  3. Earn Magnum coins from every game played to redeem exclusive prizes

Magnum X Mama Diam

The brand has also collaborated with Mama Diam, a speakeasy bar modelled after a reminiscent mama store. 

Image credit: Magnum

You can look forward to in-person versions of the games Wall Cracker and Maze Runner, alongside an Instagrammable backdrop. 

There will also be Art Pieces by local illustrator Kai Lee (@kaileethedoodler), and you can also redeem physical prizes from the Remix Arcade!

This collaboration will run from now until 30 April 2023.

Classics Remixed with Magnum x Mama Diam
Address: 38 Prinsep Street #01-01, Singapore 188665
Dates: 7 April to 30 April 2023
Times: Mon-Thu, 4pm – 10.30pm / Fri, Sat & PH: 4pm – 12am

New Magnum Ice Cream Flavours

Indulge in upgraded versions of your favourite Magnum ice creams! The Magnum Remix Range is now available island-wide at major supermarkets, e-commerce sites and delivery platforms like Grab and foodpanda. 

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